BBH - Cole Haan x NYC Nightlife Activation

Description

The footwear brand is taking their advertising to the streets, selling pumps on street corners and hosting late-night events featuring drag queens to advertise their latest collection.

Video – https://www.youtube.com/watch?v=V9tRUgaG1sY

Role

Creative Director – Event Director

For

Cole Haan x Paper Magazine

Date

2012

Type

Nighttime Activation, Fashion, Restaurants